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Free audit across AI platforms
Our free audit shows how ChatGPT and Google AI Overviews see your brand today, along with the technical blockers we find on your site. An AI visibility audit tests the questions your buyers ask AI assistants and records whether your brand is mentioned or cited in the answers. It also records whether the assistants recommend you.
Those two platforms are where buyers ask. OpenAI reported 900 million weekly ChatGPT users in February 2026. Sundar Pichai, CEO of Alphabet, reported that Google's AI Overviews reached 2 billion monthly users by mid-2025.
What the audit reveals
The audit shows where your brand stands in AI answers and why it stands there. That's also how you find out whether AI assistants recommend your brand. We run the prompts your buyers type and read every answer for your name and your competitors' names, along with the sources each assistant cites.
Typing a few questions into ChatGPT or an AI visibility checker yourself gives you a hint. But one answer on one day says little, because assistants change their wording between sessions.
How AI assistants describe your brand
The report records whether you're mentioned at all, with details on each mention's position and tone. Even when a brand appears frequently, descriptions of it as the expensive option or the outdated one shape the buyer's shortlist.
Which competitors get named instead
For every prompt where you're missing, we note who appears in your place. The list is a surprise when assistants favor smaller rivals with clearer pages over the market leader.
What blocks AI from reading your site
The technical check looks for the reasons an assistant can't use your pages. Findings include crawler rules that shut out AI bots and key content that only loads through scripts. We also find thin pages that give a model nothing to quote.
How we run the audit
The audit needs no access to your analytics, your CMS or any other system. You fill in a short form, we hold a quick onboarding to understand your brand, and the automated check runs in about two hours. The same team that builds our AI visibility tool reads the results before they reach you.
- 011OnboardingWe learn who you sell to, which markets you serve and which competitors you lose deals to.
- 022Tailored promptsWe write the questions your buyers ask AI assistants, in their words, and test them in ChatGPT and Google AI Overviews.
- 033Response analysisWe log every mention and citation, and we record how each assistant describes your brand.
- 044Competitor checkWe note which competitors get named instead of you and which of their pages the assistants cite.
- 055Market viewWe run the same prompts for every market you care about, because AI answers differ by country and language.
- 066Gap mapWe turn the missing mentions, wrong descriptions and uncited topics into a prioritized growth plan.
Brand audits built around your name flatter you, while those built from buyer questions show the real gap.
What your growth plan includes
An AI visibility growth plan ranks page fixes, new pages and work off your site by expected impact. We follow the content map approach, in this order:
A young brand needs new pages more than fixes, while an established one has a backlog of outdated pages to repair first. If you sell abroad, the plan also covers markets in other languages, since we create content in 135+ languages and regional variants.
Why AI citations drive pipeline
AI citations drive pipeline because buyers who click through from an assistant have already been told your brand fits their need. A June 2025 analysis of 500+ high-value topics found AI search visitors convert 4.4x more often than visitors from traditional organic search. Patrick Stox, an SEO product advisor, reported that "0.5% of visitors in the last month were from AI Search, but those were 12.1% of our signups."
The effect is strongest in B2B, where buyers research before they buy. 3DPrinterOS achieved #1 visibility in ChatGPT for industry-specific queries and turned AI search into a steady source of 3–4 qualified inbound leads a day. E-commerce sees a weaker effect, so we judge AI traffic by your own conversion data.
How to measure AI visibility
You check your website's AI visibility by running a fixed set of buyer prompts every week and tracking four GEO metrics over time. A weekly series of tests turns individual snapshots into a trend you can act on. Our visibility reporting measures mentions and share of voice in ChatGPT and Google AI Overviews, where most AI search traffic happens. It also measures sentiment and citations on those platforms.
| Metric | What it tells you | What to check |
|---|---|---|
| Mentions | How often assistants name your brand | Growth across the full prompt set, ignoring single prompts |
| Share of voice | Your mentions as a share of all brands named | Whether you're gaining on named competitors |
| Sentiment | How the assistant describes you | Wording that repeats across answers |
| Citations | Which of your pages the assistant links | Whether new pages start getting cited |
Mentions
- What it tells you
- How often assistants name your brand
- What to check
- Growth across the full prompt set, ignoring single prompts
Share of voice
- What it tells you
- Your mentions as a share of all brands named
- What to check
- Whether you're gaining on named competitors
Sentiment
- What it tells you
- How the assistant describes you
- What to check
- Wording that repeats across answers
Citations
- What it tells you
- Which of your pages the assistant links
- What to check
- Whether new pages start getting cited
Pairing these metrics from AI visibility tools with GA4 referral data shows the visits behind the mentions.
What happens after the audit
After the audit, you choose between acting on the plan yourself and handing parts of it to us. The full SEO audit, with fixes, covers the technical side in more depth. ABS Technologies saw 6x SERP impressions after that kind of work, with improved keyword indexability within the first 30 days.
When we create pages for you, they go live on your own domain through a DNS connection, with no migration and on any CMS. Tracking continues on the Snoika plans, and you approve each page in the dashboard before it's published.
FAQ
Our AI visibility audit tests the questions your buyers ask and shows whether assistants mention or recommend your brand. We also check the sources they cite and the site issues that block citations. The findings give you a baseline for deciding which pages need attention first.
We test the questions buyers ask when comparing options, not prompts that contain your brand name. The report shows whether answers recommend you or only mention you. We repeat the tests across sessions, because a single answer doesn't establish a pattern.
Our growth plan ranks page fixes and new pages by expected impact, with a clear order of work. It also names the third-party sources the assistants trust in your category. Priorities follow your existing content and the buyer questions your site doesn't answer yet.
We run the same buyer questions every week and compare mentions across the full set. We also track which of your pages receive citations. Comparing those results with GA4 referral data separates appearing in AI answers from measurable website visits.