AI search platform for your in-house SEO team
Your in-house SEO team already knows how to win clicks in Google. What it can't see is the answer ChatGPT or a Google AI Overview gives a buyer before anyone clicks. Snoika adds that view to the stack you already run.
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We test prompts every week and record which sources get cited, and we publish content on your own domain once your team approves it. A good first step is a free AI visibility report, which shows where your brand stands in AI answers today.
AI search for SEO teams
Snoika is an SEO platform with GEO and AEO capabilities that tracks brand visibility in Google and in AI assistants. GEO means generative engine optimization and AEO means answer engine optimization. Both describe work aimed at the answers AI tools write, where classic SEO aims at ranked links.
Sam Altman, CEO of OpenAI, said at Dev Day 2025 that "more than 800 million people" use ChatGPT every week. B2B software and finance buyers research in assistants more than local shoppers do. Before you commit budget, check referral traffic from chat tools in GA4 and run your top questions through ChatGPT by hand.
Where SEO tools fall short
Classic SEO tools measure rankings and clicks, and an AI answer produces neither in the same form. An industry study found that, as of December 2025, AI Overviews cut position-one click-through by 58%. So a keyword can hold its rank while its traffic falls, and your dashboard won't show why.
A rank tracker also doesn't record whether the answer named your brand, what tone it took or which URL the assistant used as its source. Our AI visibility tool records the brand mentions, sentiment and cited links in each answer, and reruns every prompt weekly.
How AI prompt tracking works
Prompt tracking sends a fixed set of buyer questions to AI assistants on a schedule and logs what comes back. Act on the trend across runs, each of which is a sample.
What a weekly prompt set measures
An in-house SEO team monitors AI citations by running the same prompts every week and comparing the answers. Snoika tracks mentions and share of voice in ChatGPT and Google AI Overviews, where most AI search traffic happens, and also records sentiment and citations:
- Mentions. Whether your brand appears at all.
- Share of voice. Your mentions compared with your competitors'.
- Citations. The pages the assistant used as sources, which are the ones your team can actually change.
How to read the trend
Answers change week to week, so we don't read one run as a verdict. One study tracked 230,000 prompts and saw ChatGPT's Reddit citations fall from about 60% to 10% between August and September 2025. A steady prompt set lets you spot real movement inside that noise, so we write prompts in the words your buyers use and keep the set fixed for at least a quarter. Snoika's founder Anton Vedeshin reported to Startup Reporter 1StopVAT's move from 2.7% to 28.3% ChatGPT visibility in 16 weeks.
Owning your citation sources
You get your company cited by AI by placing answers in the sources assistants already trust. That means your own pages plus the third-party profiles that AI tools read. Research by 5W found that brands listed on review sites such as G2 and Capterra get about a 3x citation multiplier.
This AI SEO work runs next to your existing SEO and draws on the same skills: clear pages that answer one question, sound technical health and earned mentions. In our citation report, any URL that's cited for a competitor and not for you is a gap you can fill.
You get your company cited by AI by placing answers in the sources assistants already trust.
Content production at scale
Snoika creates SEO content for search and AI platforms in 135+ languages and regional variants. Every page is built from a researched content map, and a human review layer sits on top of the automated workflow. The review matters because volume without editing produces thin pages that assistants ignore.
Agrello, in e-signature, saw +125.6% organic search sessions YoY and generated 51.8K impressions from Snoika-created pages. Our review covers each language, because a regional variant such as Brazilian Portuguese needs local terms that a literal translation won't supply.
Expanding the team remit
Snoika's SEO solutions extend your team's work into AI search by combining tracking, content work and site audits. With those in place, AI visibility becomes a metric you report alongside organic sessions. That pulls SEO into conversations that brand and product marketing used to own, so agree early on who owns the AI visibility number and whose budget pays for it.
Fitting existing SEO tools
Snoika runs next to your current SEO suite and doesn't replace it. Plans are on the pricing page, and setup follows four steps:
- 1OnboardingWe cover your category, your buyers and your goals.
- 2AccessWe ask for GA4, Google Search Console and Google Tag Manager, plus CMS access only if pages will be published.
- 3PublishingPages go live on your own domain through a DNS connection, on any CMS with no migration.
- 4ApprovalYour team approves every page in the dashboard before it goes live.
In-house team structure
The best SEO team structure for AI search gives one named person ownership of AI visibility. Small teams fold that ownership into the SEO lead's job. Most in-house teams spread the work across four SEO team roles:
- SEO lead — Sets the list of 20 to 50 buyer questions, in customers' own words, and reports share of voice.
- Technical SEO — Fixes crawl and indexing issues that the site audits flag.
- Content strategist — Turns the researched content maps into briefs.
- Analyst — Links AI referrals in GA4 to leads.
Snoika covers each of these jobs. For teams planning a rebuild, it also builds AI-ready websites from scratch.
FAQ
Snoika tracks mentions, share of voice, sentiment and citations in ChatGPT and Google AI Overviews with weekly prompt sets. It runs next to the SEO suite your in-house SEO team already uses.
Snoika runs the same buyer questions every week and logs the URLs cited in each answer. We report citations separately from brand mentions: a mention records whether your company appears, while a citation identifies the page used as a source.
Snoika combines AI answer tracking with content work and site audits, while your current SEO suite keeps covering rankings and clicks. Your team reviews and approves every page before it goes live.
Our citation reports show the sources that cite competitors but leave your company out. We close those gaps with focused answers on your own pages and accurate third-party profiles.